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ABOUT

As a newly university-affiliated society as of June 2021, we are a small but growing society with big plans. 

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Whether you are new to Behavioural Science or you are looking to get involved in another way, we welcome you to the team.


Are you interested to find out more? Read about our vision, mission and values below. If you have any questions, ideas or queries, please feel free to reach out.

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Our mission: About

HOW IT STARTED

Our society founder, Janina Gleed, co-founder, Yolan Affolter, and consultant, Sara Bru Garcia, came together in April 2021 to bring this society to life. 

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Having merged her interests in economics and psychology in studying behavioural economics, Janina explored the applied nature of these interests in a corporate setting while on an Industrial Placement. As part of a new and growing Behavioural Science Champions network, Janina developed her vision for bringing together people from different disciplines in a university setting and empowering them to explore behavioural science and its applications.

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It became apparent Dr Sara Bru Garcia had similar intentions as a Behavioural Psychologist and Knowledge Transfer Partnership Associate in Nottingham.

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Together with Yolan, a MSc Behavioural Economics student, the core team became established. In June 2021 the society became officially affiliated with the University of Nottingham. From there the team has and continues to expand and we can't wait to see how it grows!

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VISION

To be a university-wide recognised student-led society and a first choice for students looking to engage with behavioural science.

What we aim to achieve in the long run

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MISSION

To discover knowledge about behaviour and its underlying influences and share and apply behavioural science for the benefit of all people.

What our overall goal is

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VALUES

COLLABORATE

We recognise and leverage one another’s strengths.

We are willing to contribute our time and skills to our projects.

We cultivate a positive team mindset.

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BE CURIOUS

We seek positive change.

We desire to fill a gap in our knowledge.

We seek to continuously explore, investigate and learn something new.

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TRUST

Be honest and supportive.

Engage in dialogue with others and seek feedback.

Keep commitments and hold ourselves accountable.

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Our mission: Text

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©2021 by UoN Behavioural Insights Society (JG)

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